Free Training: The Crane Financial Tax Intelligence Framework

This 4-Step Framework Reduced Our Client's $217,000 Tax Bill by 85%

Learn how one entrepreneur saved nearly $1M in taxes over 4 years and how you can use this exact process to significantly reduce the tax liability for your business.

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Who We Work With

We partner with growth-minded owners who want elite tax strategy behind their business and their wealth.

Franchise Owners

Restaurants, fitness/health & wellness, automotive, lodging & travel concepts.

Healthcare Clinics

MedSpa, dermatology, dental, plastic & elective surgery groups. Single- and multi-location practices.

E-Commerce Brands

Shopify and Amazon FBA sellers, Etsy/eBay shops, digital product and subscription brands.

Agencies & Service Firms

Marketing and sales agencies, automation/AI implementation, UI/UX and creative, recruiting firms.

Creators & Personal Brands

YouTubers, streamers, influencers, affiliates, community builders, independent freelancers and content experts.
Schedule a free 15-minute consultation
Here's What You Get First:

The Crane Framework

One review. A complete tax strategy for your business and your wealth.

1. Business Growth Gameplan

1. Business Growth Gameplan

We clarify what you’re really building – scale, sale, or cashflow – and align your tax strategy with your 3–10 year business goals, not just last year’s return.

2. Owner Wealth & Lifestyle Blueprint

2. Owner Wealth & Lifestyle Blueprint

We map how the business should fund your goals – investments, real estate, retirement, debt, and risk – so your tax plan supports the life you’re trying to build.

3. Deep Dive Into The Numbers

3. Deep Dive Into The Numbers

We review your past returns, entities, P&Ls, balance sheets, and asset list line by line to find gaps, leaks, and structural issues that are costing you money.

4. Exhaustive Tax Intelligence Report

4. Exhaustive Tax Intelligence Report

We deliver a clear action plan of every credit, deduction, entity change, and timing opportunity available – plus a step-by-step path to legally lower your tax bill now and in future years.

Testimonials

What Our Clients Say

Don't just take our word for it, businesses just like yours have saved hundreds of thousands with Crane.

“Before Crane, taxes were this black box we dealt with once a year. We’d added providers, bought new lasers, opened another location… and our tax setup never changed.

Hollis walked us through how the practice actually makes money, cleaned up our depreciation, and created structure. For the first time I understand why we’re doing what we’re doing, not just signing whatever the CPA sends.”

Dr. Melissa Chang

Co-Owner, Radiance MedSpa & Dermatology Group

"I thought our books were ‘good enough’ until Crane rebuilt how we handle inventory, 3PL fees, and ad spend. It was eye-opening seeing how much that changed both our taxes and our true margins.

We’re paying less in tax, but the real win is I finally trust our numbers when I plan inventory or talk to investors. I don’t feel like I’m guessing anymore."

Jamal Ortiz

Founder, Northline Supply Co. (Shopify & Amazon FBA)

"Every CPA I’d worked with before just filed the forms. Crane actually understands how an agency works – retainers, contractors, production costs, all of it.

They helped me clean up the structure, sort out who should be on payroll, and think about my own pay and retirement. They explain everything in normal language, so I leave calls feeling clearer and calmer instead of stressed."

Sarah Patel

Owner & Creative Director, Signal House Studio (Brand & Web Agency)

Schedule a free 15-minute consultation
FAQs

Frequently Asked Questions

We are often asked...

How do I know if I’m actually overpaying in taxes?

Most owners overpay and don’t know it, because they only see the final bill, not the missed opportunities.

Common signs you’re overpaying:
‍
• Your income and complexity have grown, but your tax approach hasn’t changed in years.
• You’ve added locations, staff, real estate, or online revenue without changing structure.
• Your CPA mostly talks to you after year-end, not before decisions are made.

At Crane, we assume nothing. We review your last 2–4 years of returns and financials line by line and show you, in dollars, where you’re paying more than you legally need to.

What are you doing that my current CPA or tax preparer isn’t already doing?

Most CPAs do tax preparation. They record what happened and file forms.

Crane focuses on tax strategy:

• We start with your business and personal goals, not just your prior year numbers.
• We look at entities, compensation, real estate, credits, depreciation, and timing as one system.
• We build a 12–36 month plan instead of just preparing a single return.

Think of your current CPA as the historian and Crane as the architect. We’re designing where your tax position should go, not just reporting where it’s been.

Can you fix my past tax returns and get me refunds?

In many cases, yes.

• We typically review the last 2–4 years of returns.
• If we find missed credits, deductions, or structural mistakes, we can prepare amended returns.
• For federal returns, refunds are usually available for up to three years back (sometimes more for specific items).

We can’t promise a refund in every situation, but our goal is simple: you never pay more tax than the law requires, and if you already did, we try to pull as much of it back as possible.

How much money can you actually save me?

It depends on your size, industry, and how much planning has been done already. Generally:

• For most business owners with revenues in the mid–six figures and higher, the opportunity is often in the tens of thousands per year.
• In more complex cases, savings over a few years can reach seven figures and beyond.
• Before you commit, we give you a reasoned report of potential savings based on a diagnostic review.

For our detailed Tax Review product, we’re confident enough that if we can’t find meaningful opportunities on your last two returns, that the review is free.

Is this strategy fully legal and safe, and does it increase my chances of getting audited?

Everything we recommend is based on existing tax law and IRS guidance. We use tools the code clearly allows: credits, depreciation, entity structures, retirement plans, and timing strategies. We do not use “scheme” tactics or anything we wouldn’t be comfortable defending.

A well-documented return that uses available incentives does not automatically trigger an audit.

What do you look at when you review my numbers?

We do a full sweep, not a quick glance.

Typically we review:

• 2–4 years of business and personal tax returns.
• Your entity structure and how each entity is actually being used.
• P&Ls, balance sheets, depreciation schedules, and loan details.
• Payroll and contractor arrangements.
• Real estate, equipment, vehicles, and other major assets.
• Industry-specific items like inventory, AR cycles, memberships, or subscriptions.

From there, we identify where money is leaking and which levers have the biggest impact.

If I use depreciation now, am I just delaying tax or truly reducing it?

Depreciation and many credits lower what you pay today, which improves cash flow and lets you reinvest sooner. In some cases (certain credits, permanent deductions, lower future tax rates), you do reduce what you pay over the long run. At Crane, we treat it as part timing, part permanent savings. The goal is to lower your lifetime tax bill and fund your growth, not just kick the can for one year.

If I’m behind on filings and my books are messy, do we need to clean that up before planning strategy?

We usually start by using what you already have to spot the biggest opportunities, then bring your books and filings up to a level where the numbers are reliable and safe to build strategy on. You don’t need everything perfect before we start, but better records let us go further and be more confident with your tax plan.

Still have questions?

Set up a call with us to discuss if Crane is right for you.

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East Chicago, IN
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